Executive Summary Starbucks Corporation is an American specialty store based in Seattle, Washington. The company specializes in coffee retail. Its stores can be found worldwide in Americas, Europe, Asia, and Africa. The company aims at establishing itself as the most recognized brand in the world. Through its well-established distribution channels and large customer base, the company has gained a competitive advantage in the industry. The staff are the main company’s asset. They are trained to win customer loyalty in the brand and to offer the best customer service. As such, the company treats its employees in the best way possible. The employee benefits include paid healthcare, high wages, and convenient…

Introduction Uber technologies refers to a technology startup which offers ride sharing services through facilitation of the connection between riders and independent drivers(contractors) with the use of a mobile app.it was founded by Travis Kalanick and Gareth Camp in 2009. Its headquarters is located in San Francisco, California in the US. This technology has expanded its operation more people adopting it and its value increased globally thereby impacting greatly on the economy. Conversion Unlike the normal taxis, Uber drivers are reviewed and screened thoroughly in terms of driving and criminal history. This is a great change in the industry and therefore it has attracted more customers by winning their confidence.…

Industry analysis using Porter’s five forces attempts at examining the level of competition within an industry and predicts a favorable business strategy development. It borrows from the economics of an industrial organization to formulate the five essential marketing forces that determine the industry’s competitive nature and likely profitability; thus its attractiveness (Lehr, 2015). ‘Marketing attraction’ in this context refers to “the overall industry profitability.” An ‘unattractive’ sector is one in which “the combination of these five forces drives down the overall profitability” (Altuntaş, Semerciöz, Mert & Pehlivan, 2014). Hence, a very ‘unattractive industry’ would be one approaching “pure competition,” whereby the ‘available profits’ for all firms are normalized.

Introduction Law affects may aspects of our lives. According to Nonet, Selznick, and Kagan (2017), there are various types of law, which include criminal, international, public, administrative, constitutional, corporate, private, and family law. Family law is a legal area of practice that deals with issues affecting family relationships, such as divorce, child custody, adaption, prenuptial agreement, emancipation, paternity, and marital property (Nonet, Selznick, & Kagan, 2017). Advocates majoring on family law can represent their clients in a family court proceeding, or draft legal documents involving the court proceedings or other family-related laws (Nonet, Selznick, & Kagan, 2017). Different states have the liberty of determining practical formal requirements for marriage, which…

AbstractThe purpose of this lab was to identify how Enterobacter Aerogenes affect different organisms. There have been increased cases of important opportunistic and multiresistant bacterial infections caused by these pathogens over the past few decades. Research findings have shown that most of the hospital-acquired outbreaks throughout Europe are due to these gram-negative bacteria. Studies show that E. aerogenes are able to acquire numerous genetic mobile elements that in turn affect their treatment plan. They make them become resistant to antibiotics and thus becoming more fatal. Questions about the treatment efficiency of the pathogens still have not been answered due to their highly mobile and resistant state. Nevertheless, success rates have…

Research Objective The architecture of ancient Greek is distinguished by the articulation of formalized features. Perhaps, the Mausoleum of Halicarnassus (353 to 350 BC) commonly called the Tomb of Mausolus represents the most famous classical antiquity of this period. The monumental tomb, built in ancient Greek, commemorates the death of Mausolus who ruled Halicarnassus. Two renowned Greek architects, Satyros and Pytheos, designed the tomb. However, since the mausoleum was among the first to be constructed in ancient Greek, one may wonder what inspired its design, why it is represented as it is, and its significance. Since the discovery of the Mausoleum by Renaissance architects in the writings of Vitruvius and…

Being a good listener is a critical skill that veterinary technicians ought to possess. The techniques of good listening include being impartial and objective. Generally, it is difficult for people to listen impartially to ideas or subjects that they already have an informed opinion. In such cases, the listeners do not evaluate the premise of the speaker as they have already made their conclusions. However, it is essential for the listeners to be impartial and patient as other people speak. Effective listening is determined by the ability to analyze the speakers’ in the perspective (Whittaker, Forrester, Killian, and Jones 47) Discrediting information based on our opinion may hinder our listening…

The notion “media” stands for all kinds of means of communication such as magazines, newspapers, the World Wide Web, television, cinema films, radio, out-of-home advertising, books, videocassettes, CDs, DVDs, computer games and other forms of publishing. The term itself appeared in 1920s though the phenomenon of media first appeared with the advent of the printing press in the fifteenth century. Today media purposes different aims, among which one can name advertising and publicity, enrichment and education, journalism and of course, entertainment. Media generally covers all spheres of life and its influence is very strong on people. It is no secret that it is generally a subject of controversy as its…

Traditionally, the impact of a socio-cultural background is extremely important in the life of people, to the extent that it can even define their behavior, lifestyle, habits, and professional work. It is not a secret that each culture is unique and different from any other. Naturally, people representing different cultures are also quite different. At the same time, the development of the modern world increases the necessity of the closer cooperation of people representing different socio-cultural background. On the one hand, there is the growing impact of the process of globalization which makes many, if not to say all, countries of the world get integrated into one world market where…

Executive summary Cell phone industry is considered to be one of the fast growing and very perspective industry which remains attractive to investors regardless high competition. At the same time, competition, being a serious problem, may be overcome with the help of introduction innovations that make a new cell phone really different. In this respect, it is possible to suggest to introduce a new cell phone in American market which could be different from the competitors due to its beeper function which could help to locate cell phone in the case it were lost. Obviously, such innovation may really bring success to a new cell phone since, as researches show,…