Relationship marketing is the process of creation, development and improvement of the long-term, profitable and solid relations with the major partners of the organization: clients, suppliers, distributors, employees, etc. Relationship marketing is the process which is aimed at the long-term cooperation, so the methods are reliable, varied and logical. The final aim of these relations is the creation of the varied and broad business network which provides the company with the permanent returning clients, constant chain of suppliers, devoted employees, etc. Successful relationship marketing is characterized with close relations between the company and customers which are carried out with the help of the special techniques which influence the attitude of…

Enhanced oil recovery is one of the methods of oil recovery fulfilled with the artificial alteration of physical and chemical characteristics of oil and increase of the productiveness of oil wells. This way of recovery intensifies the oil flow and improves the oil recovery factor of the oil field up to 30-60%, in comparison with the primary and secondary types of recovery, the factor of which is equal to 20-40%. The primary type uses only the natural energy of the layer and it enables to extract no more than 20-30% of oil from the reservoir. The secondary types are characterized with the fact that experts improve the layer’s energy injecting…

Curriculum development is the process which is characterized with the creation of the appropriate curriculum which would be convenient for students and teachers from the point of view of time management and psychological peculiarities of the human organism. Curriculum development is a common problem in every educational institution, because the teaching staff is working hard to select the right subjects which would fit into the timetable and influence the child’s development positively. The main difficulty of the proper matching of subjects is the child’s age. Experts think about the right age when the young person becomes ready to learn chemistry, physics, languages, etc. and the peculiarities of the child’s development…

Groundwater is called the water that forms the underground part of the water cycle in nature. It is formed by surface water very slowly seeping down through the soil (infiltration) and falls down (percolation). When the water reaches an impermeable surface (aquifuge), such as a crack-proof rock face of any crystalline rock, so water is stored and fills the voids found in the loose soil layers above. Groundwater table position is of great importance when to dig wells, build tunnels and bedrock, in agriculture and in the general community planning. For the drinking water supply for cities and other communities groundwater is used wherever and whenever possible. In Europe groundwater…

Malnutrition is the condition of the human body, the condition of the half-hungry existence of the human being caused by the problem of insufficient consumption of food. Most often malnutrition is associated with the shortage of the microelements and vitamins which are required by the human organism and this shortage is caused by the absence of the right products in the ration. The World Health Organization treats malnutrition as the most serious and dangerous problem which threats the existence of humanity. The only help with the problem of malnutrition is the improvement of food consumption. The problem of malnutrition is quite common in poor third world countries, where the economic…

Queen Mary is the transatlantic ocean liner, which was manufactured in Glasgow and was launched in 1934. In order to project such a great liner (310.7 metres length, 34.1 metres beam) the manufacturer created 22 models of the liner which were 5 metres long each. The creation of the liner started in 1930 and the total cost of the ship was 4 million pounds sterling. A bit less than four years required John Brown & Company to build the liner and launch it in 1934. Extra two years were required for the organization of the interior of the liner and creation of the extra services, like restaurants, cabins, etc. In…

Reading habits are types of reading behaviour which have been developed during the constant process of reading. It is obvious that reading habits appear during the permanent and systematic reading of various books, periodicals, articles and all sort of literature. Every source and type of literature influences the human reading skills in the different way and develops the human perception, analytical and critical thinking skills. There is a great number of various reading habits but the most important and popular number of them is quite limited. The initial reading habit is called reading for enjoyment or for pleasure but not only when there is a need to read something. When…

The Effects of Unemployment research proposal: Unemployment is the phenomenon which is characterized with the lack of opportunities for people to find the appropriate job to make for their living. Unfortunately, the problem of unemployment can not be solved once for all and even the most developed countries have at least several percents of the unemployed people who are looking for a job. Unemployment is a serious problem which affects people badly. First of all the lack of job reduces the financial background of the unemployed person, because she does not receive salary and the income reduces seriously or disappears at all. Unemployment causes many problems which have psychological, social…

School Bullying research proposal: School bullying is the negative behaviour and attitude of one child or group of children towards another target child. The aim of this negative behaviour is to cause harm to the child and abuse him. The problem of school bullying has always existed in the human society, because all people, even children are likely to take the active part in conflicts of all kinds. School is not the exception. School conflicts occur every day and it is impossible to prevent them and calm the students down once for all. Nearly in every class there is a child a two who are abused by their classmates because…

Brand Equity research proposal: Brand equity is the indicator of the value and popularity of the chosen brand of a company. Nowadays, the impact of brands on the success of a company can not be overestimated. The majority of firms survive only due to the fact that they have generated popular and credible brands which attract consumers’ attention. The purpose of brand equity is to evaluate the cost of the brand and make sure that it has not lost its popularity and support from the side of consumers. It does not worth mentioning that it is quite difficult to create a successful brand and there are no definite rules and…